As you may already know, April is National Financial Literacy Month and financial institutions everywhere are looking for innovative ways to educate their customers and members. The Banking.com staff took notice of some particularly creative campaigns in the month of April looking to help consumers and financial institutions take advantage of this month’s theme:
- The National Credit Union Association has launched a Twitter campaign which shares tips on taxes, money management for adolescents, savings and more. The campaign is designed to reach younger credit union members active on social platforms. You can follow the association’s Twitter handle @TheNCUA for all their #FLM12 tips.
- The American Bankers Association’s is launching its 16th Annual Teach Children to Save Day on April 24th. Community banks such as First Bank and First Bank of Virginia and First Commonwealth Bank plan to participate to educate and help youth to develop valuable saving habits.
- The National Foundation for Credit Counseling and the Network Branded Prepaid Card Association released a survey that found 56% of U.S. adults don’t maintain a budget and 39% of adults carry a credit card debt from month-to-month. The survey underscores the need for financial education campaigns and is a great way to introduce Financial Literacy Month to your community.
We want to know what you’re planning to do this month to help your customers and members? Let us know by answering our poll below.